
Nike’s new RIP THE SCRIPT film brings together football legends, cultural icons, and high-energy creative storytelling in a production built around motion, performance, and imagination.
Built around instinct, creativity, and the joy of football, the film is a high-energy showcase of performance and imagination. Look closely around 1:40 and you’ll spot OptiTrack motion capture cameras in a pop-up environment, helping capture real-world movement with the precision and reliability trusted by world-class creative teams.
Watch the video above, and read more about Nike’s RIP THE SCRIPT campaign in Nike’s official press release.







