Customer Spotlight
2 min. read

OptiTrack Spotted in Nike’s RIP THE SCRIPT

nike-rip-the-script

Nike’s new RIP THE SCRIPT film brings together football legends, cultural icons, and high-energy creative storytelling in a production built around motion, performance, and imagination.

Built around instinct, creativity, and the joy of football, the film is a high-energy showcase of performance and imagination. Look closely around 1:40 and you’ll spot OptiTrack motion capture cameras in a pop-up environment, helping capture real-world movement with the precision and reliability trusted by world-class creative teams.

Watch the video above, and read more about Nike’s RIP THE SCRIPT campaign in Nike’s official press release.

Footer

© 2026 NaturalPoint, Inc. DBA OptiTrack